Growth Channel has announced the launch of its Activate DSP platform. The platform provides businesses to create, manage, and optimize omnichannel ad campaigns across every major global media supply.
Growth Channel’s vision is to enable businesses to access the biggest ad inventory across premium advertising channels, to help companies identify the right audience for their business, and eliminate minimum ad spend requirements.
By eliminating the minimum requirements for the audience size and budget spend, advertisers and agencies will have full flexibility for running tests and verifying their media strategy, resulting in more focused digital campaigns.
